| Professional Soccer Advisors can advise leading international clubs, helping them reach their branding and revenue generating goals in the valuable and fertile American market. PSA can uniquely provide comprehensive advice, strategic planning, development and implementation in the following areas of opportunity in the American market: Television Respecting broadcast rights, Club games, its preview and/or review shows and packaged shows specifically created for the U.S. market.Corporate Sponsorships Respecting both the extension of existing relationships and the development of new corporate sponsors. General Branding Respecting the inculcation of the Club generally as a leading soccer club within the American lexicon and collective psyche in general. Internet Branding Driving traffic to the Club site in order to both brand the Club in the U.S. and to create new fans, as well as to help generate additional revenue via both internet revenue models (i.e., commerce-type site product sales, and content-type site advertising and/or subscription models). Licensing/Merchandising Respecting the sale of Club merchandise to American sports fans and so-called “fashionistas” alike. Affinity Marketing Respecting, for example, such items as credit cards, fantasy camps, kids clubs and fan clubs. Exhibition Games & Tours In this regard, Professional Soccer Advisors has both new ideas as well as slight but meaningful refinements of existing approaches in the American market which would make all the difference toward promoting long-term success in this area. Academies/Youth Soccer Respecting a) on the actual player development side; and/or b) from the revenue side, including camps and academies (including a novel approach regarding relationships with existing youth clubs/academies). Supporter Travel Packages Respecting both dedicated Club supporters and more recent international soccer interested general tourists. New Media
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